☕ One-on-one coaching
You can build it. Now let's get you seen doing it.
You make good work. The part where you tell people about it is the part that feels like putting on a costume. That is the part we work on together.
For builders, makers, writers and creative professionals who can ship the thing and then go quiet about it.
This probably sounds like you
- ✓You have real work behind you, and you have not yet worked out the exact next step in front of you.
- ✓You can talk about your craft for an hour, then freeze on "so, what do you do?"
- ✓You know reaching out to people would change things. It keeps sliding down the list.
- ✓Someone told you to just be authentic, and it did not come with instructions.
- ✓You would rather make the next thing than talk about the last one. Every time.
All of that is a skill gap, and skills are teachable. I had every one of these and worked through them in public, which is the slowest and most useful way to learn something.
What we actually work on
Three things, in whatever order your situation needs them.
Getting seen
Saying what you do in a sentence you can hold eye contact through. A content rhythm you can keep on a bad week. Cold outreach that reads like a person wrote it. Finding the rooms worth being in.
Getting paid
Turning what you already know into an offer. Pricing it without flinching. Running the conversation where someone decides to pay you, and following up when they go quiet.
Staying steady
What to do with the feeling of being perceived. Confidence that survives a post that flops. Keeping your nerve through the stretch where the work is good and nobody has noticed yet.
Two ways in
Start with one session if you have a specific knot to untangle. Take the monthly seat if you want someone in your corner while you build the habit.
❧ single session ❧
The Pour Over
Under $100
One session, made carefully, for one specific problem.
- ·45 focused minutes, one-on-one, on video
- ·You bring one knot. We work it in real time.
- ·Notes from the call, sent after
- ·Recording if you want it
- ·No package, no upsell, no commitment
Message me on Instagram and tell me what you are working on. That is the fastest way to reach me.
❧ the regular ❧
4 seats onlyThe Standing Order
Scoped to the work
Your recurring seat. Someone who knows your situation and remembers it.
- ·Regular sessions, on a rhythm we set together
- ·Async between them: send me a draft, a pitch, a post, a hard email
- ·I reply within one working day, weekdays
- ·Running notes doc you keep forever
- ·Cancel anytime, fair both directions
- ·Your rate stays what you signed up at
Message me on Instagram with what you want to work on and we will figure out the rhythm together.
About the money. The smallest thing I offer is under $100. Everything above that is scoped to the work, so the number depends on what you actually need rather than a package I decided on in advance.
If cost is the thing standing in the way, say that in your message. I would rather find a version that works than lose the conversation over it.
The paid seats are not open yet. The free 30-minute call is, and it is the best way to find out whether this is a fit before anything opens. Book that here.
What you walk away holding
Why me for this
- 100M+ views online
- 20+ years in marketing
- Journalism degree
- Fortune 500 campaigns
- Musician and artist
I am a professional communicator.
I am also still doing it for myself, in public, where you can watch it go well and watch it go badly. A startup, a book, music, code, photos. I have posted things that landed and things that disappeared. I have sent the cold message and sat with the silence afterward. What I teach you is what I actually use.
I am straightforward about what I do not know. If your question needs a lawyer, an accountant or a therapist, I will say so and help you find one.
Please read
Everything I offer is personal opinion drawn from my own experience as a builder, writer and business owner. I am an individual, not a licensed consultant, lawyer, financial advisor or mental health professional.
We talk about confidence, nerves and how it feels to be perceived, because those are real parts of doing this work. That is coaching, and it is not therapy or medical care. If something bigger is going on, I will tell you honestly that you deserve better help than I can give, and I will still help you find it.
What you tell me stays between us. I will not share your work or your situation without asking you first.
📬 Next step
Claim your 1:1 slot
Seats open soon and the first ones go to people already on the list. I read every message myself and answer personally. It helps if you include:
- What you make, in one line.
- What you want to be happening six months from now.
- Whether you are thinking about a single session or a monthly seat.
Usually a reply within a day or two. Weekdays.
Not ready to work together, and that is completely fine.
Get the newsletter instead and see how I think
before you decide anything.
❧ different door ❧
Not here for coaching? You might be a brand.
I also work with sponsors, partners and advertisers. If you are a values-aligned brand trying to reach builders, musicians, festival people and creative professionals, that is who reads and watches me.